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Caesarstone wanted a mobile application concept that enabled consumers to visualize products anywhere, receive current information and offers, and provide management analytics that enabled to improve their planning process, reduce costs, and increase sales. The app would be build with augmented reality technology at its core.

Apps Focus:

  • Product Visualization
  • Engagement Touchpoint
  • B2C Direct Communication
  • Analytics & Data on buyer decision making behavior
  • Promotions
  • Support
Role:

UX/UI, Product Vision